The design and UX isn't done, Rob and Abbie, okkurrrr! 😌
gianouts's review against another edition
4.0
I thoroughly enjoyed reading this book from Richard Branson. This is a good inspirational and motivating book that is very easy to read. I knew that there were a number of Virgin companies prior to reading this book, however I was not aware of how many different industries Virgin is involved with (music, mobile, space travel, planes, trains, finance, health clubs, ...).
The culture of Virgin is a key component of the why the Virgin companies have been successful. Whilst there is not a step by step guide for how to build a successful company, there are many useful insights and lessons learnt. Caring and Encouraging your people, Customer-focus, Innovation, Embracing leadership, Fun, Learning from mistakes and Social Responsibility are key attributes I now associate with the Virgin brand.
The culture of Virgin is a key component of the why the Virgin companies have been successful. Whilst there is not a step by step guide for how to build a successful company, there are many useful insights and lessons learnt. Caring and Encouraging your people, Customer-focus, Innovation, Embracing leadership, Fun, Learning from mistakes and Social Responsibility are key attributes I now associate with the Virgin brand.
leahtuckerman's review against another edition
challenging
hopeful
informative
inspiring
reflective
medium-paced
4.0
itsjustdj's review
3.0
I'm a big admirer of Richard Branson and his business philosophy. I enjoyed this book because he doesn't lay out his philosophy on bullet points and lessons, rather, he tells stories.
At the same time, he goes into a little too much detail at times. When he describes his dealings with the Nigerian government, my eyes glazed over a bit. At this stage in my own business, it's hard to relate to the problems in replacing CEOs of various Virgin-branded businesses.
It does make for interesting reading at times. I also feel like when he attempts to share very personal thoughts from his journal, they come across as well-crafted publicity statements.
I learned a few things from reading this, but I also expected less Virgin marketing and more of Branson truly stripped bare.
At the same time, he goes into a little too much detail at times. When he describes his dealings with the Nigerian government, my eyes glazed over a bit. At this stage in my own business, it's hard to relate to the problems in replacing CEOs of various Virgin-branded businesses.
It does make for interesting reading at times. I also feel like when he attempts to share very personal thoughts from his journal, they come across as well-crafted publicity statements.
I learned a few things from reading this, but I also expected less Virgin marketing and more of Branson truly stripped bare.
aftereliza's review against another edition
1.0
I hate autobiographies and this one was no different. Only read it for a class project
aftereliza's review against another edition
1.0
I hate autobiographies and this one was no different. Only read it for a class project
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