juliechristinejohnson's review

Go to review page

4.0

Not a book to read cover-to-cover and set aside, but one to reference, ear-mark, jot down notes, ideas. I bought this just a year ago, after a workshop with the author, wondering if/when I'd ever have cause to use it. Now that I'm five months out from the launch of my first novel, I find inspiration, comfort and wisdom within.

The guide's first half is a practical laundry list of ideas and recommendations for the time and budget-strapped author. Regardless of our publishing method or size of publisher, we're all expected to devote significant time and cash to building our author platforms and promoting our books. Daunting. Terrifying. Stressful. Bewildering. Exciting! Particularly for those of us out there for the first time, flailing, wondering where best to spend our time and energy. But Everyday Book Marketing breaks it down into manageable chunks.

The second half is devoted to Q&A with authors and book/author promotion experts. I loved this. Midge Raymond is from the Pacific Northwest and many of the writers she interviewed are those I know or with whom I'm familiar; it's wonderfully encouraging to see some of the same faces I've met at conferences or workshops and encounter on Facebook detailing what has and hasn't worked for them. And to read how many of them are surprised by how much they enjoy promoting their work. Cannot wait until I can say the same!

mindy's review

Go to review page

5.0

A wonderful nuts and bolts approach to successfully market your book. Raymond offers smart advice to fit anyone's schedule and her Q&A with eighteen different authors and industry experts round out the guide nicely. Every new author should have this on their bookshelf.
More...