francopigino's review against another edition

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informative fast-paced

4.0

kkamin3's review

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2.0

I’ve been reading a lot of nonfiction on psychology and neuroscience and felt that this repeated nothing new.

soyboyjames's review against another edition

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informative reflective slow-paced

2.0

mithilareads's review against another edition

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emotional informative reflective medium-paced

4.75

urban_mermaid's review

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3.0

There are several other books about the brain and always lots of news coverage. If you keep up with the topic there won’t be a lot of new stuff to learn. That said, this is written in an extremely engaging manner and the stories really bring the experimental data to light. Easy to take away some things you can do on your own.

kneaduh's review against another edition

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hopeful informative reflective medium-paced

5.0

chodelicious's review against another edition

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informative medium-paced

3.0

eagereyes's review against another edition

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3.0

How do we make decisions? How are we influenced by information, by beliefs, by others? I was hoping to read some more about recent research here, and there is a bit of it. But much of it is stuff that has been covered elsewhere. I also felt that things were over-embellished and over-explained. Still a good book if you haven't read much in this area so far (Ariely, Kahneman, etc.).

mseverdene's review against another edition

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3.0

Interesting, but nothing mind blowing.

ajlewis2's review against another edition

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5.0

In this book seven critical factors that impact how we make personal decisions or how well we succeed in our attempt to influence others are discussed. They are prior beliefs, emotion, incentives, agency (control), curiosity, state of mind, and other people. These factors are clearly presented. I did not see it as showing me how to manipulate others to see things my way. It seemed to be more of a guide to awareness of influences on my own thinking and an encouragement to present my thoughts in a way that others might see them clearly. In a nutshell it seems to be an aid in handling the distortions to clear observation and thinking by understanding what pulls and pushes us along the way. The author has done a great job in presenting the material for a general audience.