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mateoj's review against another edition
4.75
also learned that the mom of one of my childhood friends, who is a well-respected professor with a PhD, was involved in an MLM scheme (LuLaRoe), which I think cements Montell's thesis that it isn't only the uneducated who fall prey to "cultish" schemes.
Graphic: Child death, Death, Emotional abuse, Suicide, and Gaslighting
Minor: Body shaming, Child abuse, Confinement, Pedophilia, Physical abuse, Sexual assault, Kidnapping, Schizophrenia/Psychosis , and Cultural appropriation
toffishay's review against another edition
4.25
Minor: Death, Suicide, Torture, Violence, Kidnapping, Religious bigotry, Murder, Cultural appropriation, and Classism
yeojinqueen's review against another edition
5.0
Graphic: Gaslighting
Moderate: Addiction, Adult/minor relationship, Body shaming, Bullying, Child abuse, Confinement, Cursing, Death, Drug abuse, Drug use, Emotional abuse, Fatphobia, Mental illness, Misogyny, Pedophilia, Physical abuse, Racial slurs, Racism, Rape, Self harm, Sexism, Sexual assault, Sexual violence, Slavery, Suicidal thoughts, Suicide, Torture, Toxic relationship, Violence, Forced institutionalization, Trafficking, Kidnapping, Mass/school shootings, Religious bigotry, Stalking, Suicide attempt, Murder, Pregnancy, Fire/Fire injury, Cultural appropriation, Alcohol, and Sexual harassment
okarenhelena's review against another edition
4.75
Graphic: Confinement, Emotional abuse, Toxic relationship, and Gaslighting
Moderate: Adult/minor relationship, Body shaming, Child abuse, Genocide, Mental illness, Rape, Suicidal thoughts, Suicide, Violence, Trafficking, Kidnapping, Religious bigotry, Suicide attempt, and Sexual harassment
Minor: Cancer
eldritch_flower's review against another edition
5.0
This book does talk about some of the more well known cults to give foundation to the points Montell makes later in the book, but what I found most interesting was the parallels between those cults and the groups she brings up as "cultish" like MLMs and certain gym groups, and even some influencers.
The book has a heavy focus on language, which I'm sure you can gather from the title. The language of conversion is incredibly compelling and interesting.
But beyond that, the book is topical as it was written and released after June of 2020, so the anti-masker idiocy and QAnon bullshittery is also included in this with poignant commentary.
If you have ever had even a passing interest in learning about cults, it's worth the read. I definitely had fun with it and I feel like I came out of it with new knowledge(as someone who's been reading about cults for more than a decade, I think that's a pretty big feat).
Moderate: Child abuse, Domestic abuse, Drug abuse, Drug use, Emotional abuse, Misogyny, Pedophilia, Physical abuse, Racial slurs, Racism, Sexism, Sexual assault, Sexual violence, Toxic relationship, Violence, Trafficking, Kidnapping, Murder, and Gaslighting