A Business History of the Bicycle Industry: Shaping Marketing Practices by Carlo Mari

A Business History of the Bicycle Industry: Shaping Marketing Practices

Carlo Mari

137 pages missing pub info (editions)

nonfiction business economics
Powered by AI (Beta)
Loading...

Description

Through a historical analysis of the bicycle industry, this book explores how the bicycle was developed, manufactured and marketed, from its origins in the late nineteenth century to the present day. The author highlights the contributions made by...

Read more

Community Reviews

Loading...

Content Warnings

Loading...