CIM Coursebook 01/02 Marketing Fundamentals by Geoff Lancaster, Ruth Ashford, Frank Withey
CIM Coursebook 01/02 Marketing Fundamentals
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Geoff Lancaster, Ruth Ashford, Frank Withey
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CIM Coursebook 01/02 Marketing Fundamentals

CIM Coursebook S

Geoff Lancaster, Ruth Ashford, Frank Withey

384 pages • missing pub info (editions)

nonfiction business economics medium-paced
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Description

This text is a coursebook tailored specifically for students undertaking the Marketing Fundamentals module of the CIM Certificate. Co-written by the CIM Senior Examiner for the Marketing Fundamentals module, the book is completely revised and upda...

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