Escaping the Build Trap: How Effective Product Management Creates Real Value by Melissa Perri

Escaping the Build Trap: How Effective Product Management Creates Real Value

Melissa Perri

200 pages first pub 2018 (editions)

nonfiction business informative inspiring medium-paced
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Description

To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features ...

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