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![Marketing [With Access Code] by Roger Kerin, William Rudelius, Steven Hartley](https://cdn.thestorygraph.com/wi4c6d21ivuuljy1wjuet5ipzh5l)
missing page info • first pub 2003 (editions)
ISBN/UID: 9780077919702
Format: Not specified
Language: English
Publisher: McGraw-Hill
Publication date: 05 October 2011
Description
MARKETING: THE CORE, 2/e by Kerin, Berkowitz, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 8/e, but in a shorter, more accessible package. The Core distills Marketing�s 22 chapte...
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missing page info • first pub 2003 (editions)
ISBN/UID: 9780077919702
Format: Not specified
Language: English
Publisher: McGraw-Hill
Publication date: 05 October 2011
Description
MARKETING: THE CORE, 2/e by Kerin, Berkowitz, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 8/e, but in a shorter, more accessible package. The Core distills Marketing�s 22 chapte...
Community Reviews
Content Warnings