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242 pages • first pub 2013 (editions)
ISBN/UID: 9780241184837
Format: Hardcover
Language: English
Publisher: Penguin Business
Publication date: 25 December 2013
Description
Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? Nir Eyal answers these questions (and many more) with the hook m...
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242 pages • first pub 2013 (editions)
ISBN/UID: 9780241184837
Format: Hardcover
Language: English
Publisher: Penguin Business
Publication date: 25 December 2013
Description
Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? Nir Eyal answers these questions (and many more) with the hook m...
Community Reviews
Content Warnings