Small Business Management: Launching and Growing Entrepreneurial Ventures by Justin G. Longenecker, Carlos W. Moore, J. William Petty II

Small Business Management: Launching and Growing Entrepreneurial Ventures

Justin G. Longenecker, Carlos W. Moore, J. William Petty II

744 pages • first pub 1999 (editions)

nonfiction business informative medium-paced
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Backed by a loyal following, SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 14e, continues to lead the market. With its comprehensive approach, precedent-setting coverage, innovative tools, real-world emphasis, and supe...

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