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364 pages • first pub 2002 (editions)
ISBN/UID: 9781563086489
Format: Paperback
Language: English
Publisher: Libraries Unlimited
Publication date: 10 January 2002
Description
How can public libraries successfully meet the needs of their patrons and their communities, and build support for their endeavors? Focusing on the heart and soul of the library--its collection--the authors show how proven marketing techniques can...
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364 pages • first pub 2002 (editions)
ISBN/UID: 9781563086489
Format: Paperback
Language: English
Publisher: Libraries Unlimited
Publication date: 10 January 2002
Description
How can public libraries successfully meet the needs of their patrons and their communities, and build support for their endeavors? Focusing on the heart and soul of the library--its collection--the authors show how proven marketing techniques can...