Essentials of Marketing by Kelly Page, Chris Fill, Paul Baines

Essentials of Marketing

Kelly Page, Chris Fill, Paul Baines

413 pages missing pub info (editions)

nonfiction business economics informative lighthearted medium-paced

Description

Following the outstanding success of Baines, Fill and Page's bestselling textbook, Essentials of Marketing has arrived Retaining the exciting and dynamic approach Marketing is renowned for, this is the must have textbook for students looking to s...

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