Turn Every Transaction into an Experience: The definitive guide to increasing car buyers' loyalty by Douglas Wright

Turn Every Transaction into an Experience: The definitive guide to increasing car buyers' loyalty

Douglas Wright

152 pages missing pub info (editions)

nonfiction business economics informative reflective medium-paced
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Description

For most people, automobiles are the most expensive product they will purchase, apart from a home. With so much at stake, dealerships should be making every effort to build customer loyalty and repeat business, but the reality is most sabotage the...

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