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247 pages • first pub 2010 (editions)
ISBN/UID: 9781422166956
Format: Hardcover
Language: English
Publisher: Harvard Business Review Press
Publication date: 28 April 2010
Description
Already cited by the Financial Times, Forbes.com, The Economic Times, WSJ/Mint and several other prominent global business publications, Winning in Emerging Markets is quickly becoming the go-to book for mapping a strategy for entering new markets...
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247 pages • first pub 2010 (editions)
ISBN/UID: 9781422166956
Format: Hardcover
Language: English
Publisher: Harvard Business Review Press
Publication date: 28 April 2010
Description
Already cited by the Financial Times, Forbes.com, The Economic Times, WSJ/Mint and several other prominent global business publications, Winning in Emerging Markets is quickly becoming the go-to book for mapping a strategy for entering new markets...