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194 pages • missing pub info (editions)
ISBN/UID: 9780335206919
Format: Paperback
Language: English
Publisher: Open University Press
Publication date: 01 December 2003
Description
" "a simple yet excellent overview of the multilayered path of audience research, tracing its evolution over the last century..." European Journal of Communication" *How has the concept of 'the audience' changed over the past 50 years? *How do aud...
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194 pages • missing pub info (editions)
ISBN/UID: 9780335206919
Format: Paperback
Language: English
Publisher: Open University Press
Publication date: 01 December 2003
Description
" "a simple yet excellent overview of the multilayered path of audience research, tracing its evolution over the last century..." European Journal of Communication" *How has the concept of 'the audience' changed over the past 50 years? *How do aud...