Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate Your Solutions, and Close More Deals: Using Power Messaging to Create More Opportunities, Differentiate Your Solutions, and Close More Deals by Erik Peterson

Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate Your Solutions, and Close More Deals: Using Power Messaging to Create More Opportunities, Differentiate Your Solutions, and Close More Deals

Erik Peterson with Timothy Riesterer

272 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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Win more deals with the perfect sales story "Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their...

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