The design and UX isn't done, Rob and Abbie, okkurrrr! 😌
456 pages • first pub 2002 (editions)
ISBN/UID: 9780761924340
Format: Paperback
Language: English
Publisher: Sage Publications, Inc
Publication date: 19 March 2002
Description
This book turns social marketing into a step-by-step process so that anyone can plan and execute an effective social marketing campaign. Actual cases and research efforts richly support each of the eight steps in the process. Included in the text ...
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456 pages • first pub 2002 (editions)
ISBN/UID: 9780761924340
Format: Paperback
Language: English
Publisher: Sage Publications, Inc
Publication date: 19 March 2002
Description
This book turns social marketing into a step-by-step process so that anyone can plan and execute an effective social marketing campaign. Actual cases and research efforts richly support each of the eight steps in the process. Included in the text ...
Community reviews
This book doesn't have any reviews or ratings yet!
If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.