The DNA of Customer Experience: How Emotions Drive Value by Colin Shaw

The DNA of Customer Experience: How Emotions Drive Value

Colin Shaw

166 pages first pub 2007 (editions)

nonfiction business informative medium-paced
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Description

As the World Thought Leaders on Customer Experience, Colin Shaw and the team at Beyond Philosophy have undertaken more than 18 months of groundbreaking research to discover the emotions that drive and destroy value in an organization, and can now ...

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