Marketing: The Core Marketing: The Core by William Rudelius, Roger A. Kerin

Marketing: The Core Marketing: The Core

William Rudelius, Roger A. Kerin

560 pages missing pub info (editions)

nonfiction business economics informative lighthearted medium-paced
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Marketing: The Core 5e by Kerin, Hartley and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and us...

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