Entrepreneurship: An Innovator′s Guide to Startups and Corporate Ventures by Marc H. Meyer, Frederick G. Crane
Entrepreneurship: An Innovator′s Guide to Startups and Corporate Ventures

Marc H. Meyer, Frederick G. Crane

Entrepreneurship: An Innovator′s Guide to Startups and Corporate Ventures

Marc H. Meyer, Frederick G. Crane

444 pages first pub 2010 (editions)

informative medium-paced

Description

This exciting new text helps student entrepreneurs succeed in the modern arena, in which new technology-intensive products and services are the engines of venture creation and economic growth. It shows students how to understand their industry dyn...

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