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260 pages • missing pub info (editions)
ISBN/UID: 9780789021571
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 22 April 2004
Description
Develop a successful strategy for segmenting high-tech and industrial markets Whether it's due to a lack of focus, lack of time, or just bad planning, most companies fall short of the mark in their target marketing. The Handbook of Market Segmen...
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260 pages • missing pub info (editions)
ISBN/UID: 9780789021571
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 22 April 2004
Description
Develop a successful strategy for segmenting high-tech and industrial markets Whether it's due to a lack of focus, lack of time, or just bad planning, most companies fall short of the mark in their target marketing. The Handbook of Market Segmen...
Community Reviews
Content Warnings