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311 pages • first pub 2008 (editions)
ISBN/UID: 9780307396211
Format: Paperback
Language: English
Publisher: Crown Business
Publication date: 15 September 2009
Description
Why does Procter & Gamble repeatedly call on enthusiastic amateurs to solve scientific and technical challenges? How can companies as diverse as iStockphoto and Threadless employ just a handful of people, yet generate millions of dollars in re...
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311 pages • first pub 2008 (editions)
ISBN/UID: 9780307396211
Format: Paperback
Language: English
Publisher: Crown Business
Publication date: 15 September 2009
Description
Why does Procter & Gamble repeatedly call on enthusiastic amateurs to solve scientific and technical challenges? How can companies as diverse as iStockphoto and Threadless employ just a handful of people, yet generate millions of dollars in re...