The Total Survey Error Approach: A Guide to the New Science of Survey Research by Herbert F. Weisberg

The Total Survey Error Approach: A Guide to the New Science of Survey Research

Herbert F. Weisberg

389 pages missing pub info (editions)

nonfiction sociology challenging informative medium-paced
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In 1939, George Gallup's American Institute of Public Opinion published a pamphlet optimistically titled The New Science of Public Opinion Measurement. At the time, though, survey research was in its infancy, and only now, six decades later, can p...

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