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170 pages • first pub 1961 (editions)
ISBN/UID: 9780982694138
Format: Hardcover
Language: English
Publisher: Widener Classics
Publication date: 20 July 2015
Description
Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961, Reality in Advertising was listed for weeks on the general best-seller lists, and is today ackno...
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Content Warnings
170 pages • first pub 1961 (editions)
ISBN/UID: 9780982694138
Format: Hardcover
Language: English
Publisher: Widener Classics
Publication date: 20 July 2015
Description
Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961, Reality in Advertising was listed for weeks on the general best-seller lists, and is today ackno...
Community Reviews
Content Warnings