It Only Looks Like Magic: The Power of Big Data and Customer-Centric Digital Analytics by Jennifer Veesenmeyer
It Only Looks Like Magic: The Power of Big Data and Customer-Centric Digital Analytics

Jennifer Veesenmeyer

It Only Looks Like Magic: The Power of Big Data and Customer-Centric Digital Analytics

Jennifer Veesenmeyer with Ron Park, Andy Fisher, Peter Vandre

256 pages first pub 2013 (editions)

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