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259 pages • first pub 2009 (editions)
ISBN/UID: 9780618620111
Format: Hardcover
Language: English
Publisher: Houghton Mifflin Company
Publication date: Not specified
Description
The first book to use the unexpected discoveries of neuroscience to help us make the best decisions.Since Plato, philosophers have described the decision-making process as either rational or emotional: we carefully deliberate, or we “blink” and go...
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259 pages • first pub 2009 (editions)
ISBN/UID: 9780618620111
Format: Hardcover
Language: English
Publisher: Houghton Mifflin Company
Publication date: Not specified
Description
The first book to use the unexpected discoveries of neuroscience to help us make the best decisions.Since Plato, philosophers have described the decision-making process as either rational or emotional: we carefully deliberate, or we “blink” and go...