Controversies in Contemporary Advertising by Kim Bartel Sheehan

Controversies in Contemporary Advertising

Kim Bartel Sheehan

333 pages missing pub info (editions)

nonfiction business economics medium-paced
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Suitable for college level classrooms, this text takes a critical look at the economic, political, social, and ethical aspects of advertising. Sheehan (U. of Oregon's School of Journalism and Communication) includes 17 chapters addressing such iss...

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