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304 pages • first pub 2011 (editions)
ISBN/UID: 9781118077559
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 18 October 2011
Description
It's a new era of business and consumerism--and you play a role in defining it Today's biggest trends--the mobile web, social media, real-time--have produced a new consumer landscape. The End of Business As Usual explores this complex information ...
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304 pages • first pub 2011 (editions)
ISBN/UID: 9781118077559
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 18 October 2011
Description
It's a new era of business and consumerism--and you play a role in defining it Today's biggest trends--the mobile web, social media, real-time--have produced a new consumer landscape. The End of Business As Usual explores this complex information ...