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144 pages • missing pub info (editions)
ISBN/UID: 9780071437943
Format: Hardcover
Language: English
Publisher: McGraw-Hill
Publication date: Not specified
Description
From the bestselling coauthor of Positioning--essential tactics for success in every marketing arena With his 1981 classic, Positioning, Jack Trout (along with coauthor Al Reis) forever changed the way marketing strategy is done. In the more than ...
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144 pages • missing pub info (editions)
ISBN/UID: 9780071437943
Format: Hardcover
Language: English
Publisher: McGraw-Hill
Publication date: Not specified
Description
From the bestselling coauthor of Positioning--essential tactics for success in every marketing arena With his 1981 classic, Positioning, Jack Trout (along with coauthor Al Reis) forever changed the way marketing strategy is done. In the more than ...
Community Reviews
Content Warnings