How to Win Campaigns: 100 Steps to Success by Chris Rose

How to Win Campaigns: 100 Steps to Success

Chris Rose

231 pages first pub 2005 (editions)

nonfiction business informative medium-paced
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Description

Written for the new campaigner and the experienced communicator alike, this is a comprehensive and systematic exploration of what works in campaigning, and a practical how-to guide for using principles and strategy in campaigning as a new form of ...

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