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Leo Bogart
327 pages • missing pub info (editions)
ISBN/UID: 9780231072625
Format: Hardcover
Language: English
Publisher: Columbia University Press
Publication date: 22 July 1991
Description
The Newspaper Readership Project (1977-1983) was an unprecedented cooperative attempt by the American newspaper industry to halt the downward trend in readership and circulation. The Project had an enormous impact on American newspapers; it spurre...
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—
Leo Bogart
327 pages • missing pub info (editions)
ISBN/UID: 9780231072625
Format: Hardcover
Language: English
Publisher: Columbia University Press
Publication date: 22 July 1991
Description
The Newspaper Readership Project (1977-1983) was an unprecedented cooperative attempt by the American newspaper industry to halt the downward trend in readership and circulation. The Project had an enormous impact on American newspapers; it spurre...