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64 pages • missing pub info (editions)
ISBN/UID: 9780071410946
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 11 February 2003
Description
A step-by-step technique for sparking breakthrough creativity in advertising--or any fieldSince its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash the...
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64 pages • missing pub info (editions)
ISBN/UID: 9780071410946
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 11 February 2003
Description
A step-by-step technique for sparking breakthrough creativity in advertising--or any fieldSince its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash the...
Community Reviews
Content Warnings