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401 pages • missing pub info (editions)
ISBN/UID: 9780131879324
Format: Paperback
Language: English
Publisher: Pearson
Publication date: 01 March 2008
Description
This book emphasizes how the future manager can use strategic management of innovation and technology to enhance firm performance. KEY TOPICS: This book covers the evolution of technology, meeting consumer needs, capturing values generated from ...
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401 pages • missing pub info (editions)
ISBN/UID: 9780131879324
Format: Paperback
Language: English
Publisher: Pearson
Publication date: 01 March 2008
Description
This book emphasizes how the future manager can use strategic management of innovation and technology to enhance firm performance. KEY TOPICS: This book covers the evolution of technology, meeting consumer needs, capturing values generated from ...