Brand Real: The Startup Entrepreneurs' Guide to Effective Branding and Building Values-Based Organizations by Vasken Kalayjian

Brand Real: The Startup Entrepreneurs' Guide to Effective Branding and Building Values-Based Organizations

Vasken Kalayjian with Guy Billout (Illustrator)

440 pages missing pub info (editions)

nonfiction business
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Description

Brand Real is designed as a handbook for startup entrepreneurs. It covers a variety of topics startup entrepreneurs need to know about in order to achieve success. The guiding idea of Brand Real is that successful brands must be built on reality: ...

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