Cracking the Japanese Market: Strategies for Success in the New Global Economy by James Morgan

Cracking the Japanese Market: Strategies for Success in the New Global Economy

James Morgan

296 pages missing pub info (editions)

nonfiction business informative medium-paced

Description

Global business today is played by new rules -- many of which are being written by the Japanese and their remarkably successful companies. Because the Japanese are redefining business as we know it, Western companies expecting to profit from the n...

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