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342 pages • missing pub info (editions)
ISBN/UID: 9780333586716
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Publication date: 12 April 1995
Description
This is the first book to offer a serious examination of the phenomenon of political marketing in Britain. It presents an analysis of the increasingly influential role of the image-makers and casts a critical eye over the debate concerning the imp...
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342 pages • missing pub info (editions)
ISBN/UID: 9780333586716
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Publication date: 12 April 1995
Description
This is the first book to offer a serious examination of the phenomenon of political marketing in Britain. It presents an analysis of the increasingly influential role of the image-makers and casts a critical eye over the debate concerning the imp...