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Jonathan Salem Baskin
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ISBN/UID: 9780470742570
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
In Branding Only Works on Cattle, branding guru Jonathan Salem Baskin reveals that modern consumers are harder to find, more difficult to convince, and even harder to retain. They make decisions based on experience – so what matters isn’t how cre...
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Jonathan Salem Baskin
missing page info
ISBN/UID: 9780470742570
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
In Branding Only Works on Cattle, branding guru Jonathan Salem Baskin reveals that modern consumers are harder to find, more difficult to convince, and even harder to retain. They make decisions based on experience – so what matters isn’t how cre...