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108 pages • missing pub info (editions)
ISBN/UID: 9780367331641
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 11 November 2019
Description
In a sporting world dominated by media and money, an understanding of sport branding is an essential skill for any sport manager. Success means being able to 'brand' - and therefore differentiate - a sport club, player, code, or event in a highly ...
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108 pages • missing pub info (editions)
ISBN/UID: 9780367331641
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 11 November 2019
Description
In a sporting world dominated by media and money, an understanding of sport branding is an essential skill for any sport manager. Success means being able to 'brand' - and therefore differentiate - a sport club, player, code, or event in a highly ...