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336 pages • missing pub info (editions)
ISBN/UID: 9781138022966
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 26 January 2015
Description
Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little or no prior knowledge of marketing, the book outlines a step-by-step framework for effec...
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336 pages • missing pub info (editions)
ISBN/UID: 9781138022966
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 26 January 2015
Description
Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little or no prior knowledge of marketing, the book outlines a step-by-step framework for effec...
Community Reviews
Content Warnings