Testing Business Ideas by David J. Bland, Alexander Osterwalder

Testing Business Ideas

David J. Bland, Alexander Osterwalder

368 pages first pub 2019 (editions)

nonfiction business design informative medium-paced

Description

A practical guide to effective business model testing7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Business Model Generatio...

Read more

Community Reviews Summary of 11 reviews

Moods

informative 100%

Pace

fast 100%

Average rating

3.91

See all reviews...

Content Warnings

This book doesn't have any content warnings yet!

If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.