Strangers To Superfans: A Marketing Guide to The Reader Journey by David Gaughran

Strangers To Superfans: A Marketing Guide to The Reader Journey

David Gaughran

176 pages first pub 2018 (editions)

nonfiction business informative lighthearted fast-paced
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Description

From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view marketing from their perspective.* Identify wh...

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