350 pages • first pub 2004 (editions)
ISBN/UID: 9780470821060
Format: Hardcover
Language: English
Publisher: John Wiley & Sons
Publication date: 20 May 2004
Description
Written by an all-star team of international advertising professionals, this guide offers readers a lively, in-depth exploration of advertising principles as they are understood and applied by many of the world's most respected advertising expert...
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350 pages • first pub 2004 (editions)
ISBN/UID: 9780470821060
Format: Hardcover
Language: English
Publisher: John Wiley & Sons
Publication date: 20 May 2004
Description
Written by an all-star team of international advertising professionals, this guide offers readers a lively, in-depth exploration of advertising principles as they are understood and applied by many of the world's most respected advertising expert...
Community Reviews Summary of 2 ratings
Average rating
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.