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302 pages • first pub 2009 (editions)
ISBN/UID: 9780470635490
Format: Paperback
Language: English
Publisher: Wiley
Publication date: 23 August 2010
Description
The New York Times and Wall Street Journal bestseller-now in a new, updated paperback edition Today's online influencers are Web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up o...
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302 pages • first pub 2009 (editions)
ISBN/UID: 9780470635490
Format: Paperback
Language: English
Publisher: Wiley
Publication date: 23 August 2010
Description
The New York Times and Wall Street Journal bestseller-now in a new, updated paperback edition Today's online influencers are Web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up o...