Donor-Centered Planned Gift Marketing: (afp Fund Development Series) by Michael J. Rosen

Donor-Centered Planned Gift Marketing: (afp Fund Development Series)

AFP/Wiley Fund Development

Michael J. Rosen

347 pages missing pub info (editions)

nonfiction business economics informative medium-paced

Description

A fresh step-by-step guide for identifying your nonprofit's planned giving prospects and inspiring them to give generously Donor-Centered Planned Gift Marketing helps nonprofit organizations move beyond traditional marketing techniques that have h...

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