The Dutch Republic and the Birth of Modern Advertising by Arthur Weduwen, Andrew Pettegree
The Dutch Republic and the Birth of Modern Advertising

Arthur Weduwen, Andrew Pettegree

The Dutch Republic and the Birth of Modern Advertising

Library of the Written Word / Library of the Written Word -

Arthur Weduwen, Andrew Pettegree

322 pages missing pub info (editions)

nonfiction history medium-paced

Description

With the birth of a serial press in the seventeenth century, the introduction of paid advertising was the most crucial step in pointing the newspaper industry towards a sustainable future. Here, as in so much else, the laboratory of invention was ...

Read more

Community reviews

This book doesn't have any reviews or ratings yet!

If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!

Content Warnings

This book doesn't have any content warnings yet!

If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.