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Philip Kotler, Kevin Keller, Phil Kotler
840 pages • missing pub info (editions)
ISBN/UID: 9781292248448
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Strengthen your understanding of the principles of marketing management with this bestselling text. Marketing Management, 4th edition, European Edition, by Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, and Torben Hansen is cons...
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—
Philip Kotler, Kevin Keller, Phil Kotler
840 pages • missing pub info (editions)
ISBN/UID: 9781292248448
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Strengthen your understanding of the principles of marketing management with this bestselling text. Marketing Management, 4th edition, European Edition, by Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, and Torben Hansen is cons...