The Father of Spin: Edward L. Bernays and The Birth of Public Relations by Deborah Brody, Larry Tye

The Father of Spin: Edward L. Bernays and The Birth of Public Relations

Deborah Brody, Larry Tye

304 pages first pub 1998 (editions)

nonfiction biography history psychology informative slow-paced

Description

The Father of Spin is the first full-length biography of the legendary Edward L. Bernays, who, beginning in the 1920s, was one of the first and most successful practioners of the art of public relations. In this engrossing biography, Larry Tye use...

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