The Opinion Makers: An Insider Exposes the Truth Behind the Polls by David W. Moore
The Opinion Makers: An Insider Exposes the Truth Behind the Polls

David W. Moore

The Opinion Makers: An Insider Exposes the Truth Behind the Polls

David W. Moore

208 pages first pub 2008 (editions)

nonfiction politics informative reflective medium-paced
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With a new afterword by the author Drawing on over a decade's experience at the Gallup Poll and a distinguished academic career in survey research, David W. Moore--praised as a scholarly crusader by the New York Times--reveals that pollsters don't...

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