Scan barcode
missing page info
ISBN/UID: B0087GZKBS
Format: Digital
Language: English
Publisher: Marshall Cavendish Business
Publication date: 01 June 2012
Description
Women are responsible for making 80% of all purchasing decisions. In short, this makes women the most valuable consumer group in the world. This book, by two leading marketing practitioners, shows companies how to create marketing strategies and b...
Community Reviews
Content Warnings
missing page info
ISBN/UID: B0087GZKBS
Format: Digital
Language: English
Publisher: Marshall Cavendish Business
Publication date: 01 June 2012
Description
Women are responsible for making 80% of all purchasing decisions. In short, this makes women the most valuable consumer group in the world. This book, by two leading marketing practitioners, shows companies how to create marketing strategies and b...