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256 pages • first pub 1977 (editions)
ISBN/UID: 9780312929879
Format: Not specified
Language: English
Publisher: St. Martin's Press
Publication date: 15 April 1992
Description
Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded...
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256 pages • first pub 1977 (editions)
ISBN/UID: 9780312929879
Format: Not specified
Language: English
Publisher: St. Martin's Press
Publication date: 15 April 1992
Description
Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded...